Liquid 25

Liquid is a group of people that build cultural currency and business impact for our partners.

We specialise in brand strategy, creative execution and brand investment.

We are a new wave of brand development houses.

Borne out of a traditional creative design agency with a 25-year track record of helping some of the world’s favourite brands, we have organically grown into the spaces where we have seen the opportunity and need from our partners.

We now operate as a truly end-to-end solution across cultural brand strategy and creative implementation, and an investment fund that allows us to support and grow a new wave of brands across fashion & retail.

Our operating model champions a network of global figureheads across multiple industry sectors, from which we build a bespoke team for your needs.

Our award winning creative
and activation studio.

With 25 years of partnership with the world’s favourite brands, delivering execution that resonates. We provide integrated solutions across design, photography, video, social and experiential.

Our cultural insights and
brand strategy platform.

Connecting brand objectives to impactful execution through cultural insight and a global network of industry thought leaders. Delivering brand platforms and campaign playbooks for impactful and consistent execution.

Our innovative brand
investment platform.

Connecting our network of mentor investors to the most talented emerging brand owners. We support the development of brand proposition, creative execution and channel strategy, and through our Expert Collective network we find expansion opportunities.

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